Stella

About us

About us

Feel the diference with the STELLA

Vimport LLC was founded in 2002

Following the establishment, our main activity was the distribution of audio/video entertainment equipment, heaters, air conditioners, and small domestic appliances.

Shortly after, we decided to focus on our own brand and we developed the FOX brand which has been present on the Serbian market since 2004.

From the very beginning, our mission has focused on the constant improvement of quality and continuous development in the field of consumer electronics.

We have been working on market development for years while striving to follow all world trends and be among the first in Serbia in the field of innovation so that we could offer our consumers only the best.

In 2014, we started a TV manufacturing plant in Serbia and thus continued the tradition which in our country began in Niš with the first TV produced in December 1958.

With 15 years of experience in the field, and great achievements in the Serbian market and in the field of assortment and quality of the FOX brand, we have decided to offer consumers another quality brand.

New brand named Stella.

Manufacture under Stella brand began in October 2017, although the idea itself arose much earlier.

As a company with extensive experience and long-term presence in the market, we were able to observe all the needs and desires of our consumers and carefully package them into a new brand.

We put our idea into practice through detailed development and improvement, and Stella shone in retail stores throughout Serbia, at the end of 2017.

We have been striving to continue to innovate, to improve not only the quality and range of TV devices but also the post-sales network and support to all our customers. To provide additional benefits, stock availability, and efficiency of all services.

We continue to accomplish our mission.

Quality

Quality is our top priority for manufacturing. The quality of materials, technology and special commitment of our experts significantly contribute to building a long-lasting relationship of trust.

Design

Stella TVs are carefully designed and tailored to the diverse needs of the modern consumer and lifestyle.

Price

The price reflects the efficient use of resources and high quality. Only with these requirements can it be adjusted to the purchasing power of the domestic consumer – affordable and stable.

Warranty

Striving to meet consumer needs for increased security when shopping, we give a 3-year warranty on all Stella devices.

QUALITY AT AFFORDABLE PRICE

Carefully designed TVs with a 3-year warranty